15th Dec 2011Posted in: Audiovisual, Spots 0
Cambia de deporte
This is part of a campaign made in Mexico for Canal 40. Our objective was creating awareness about abuse. Using a total different approach and tone in a very conservative society we launched it with great results. CNN also decided to use our commercials for Latin America helping our cause. Announcer: Now that you are the father, change the sport.

Cambia de Deporte

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